Community Guidelines

1. Introduction

Welcome to the Blutter Community! These Community Guidelines ("Guidelines") establish the standards of behavior, content, and interaction expected from all members of our platform. Our goal is to create safe, respectful, and enjoyable environment — where Creators and Subscribers can connect meaningfully.

These Guidelines apply to all users of the Platform, including:

Creators — Content creators, influencers, artists, celebrities, and public figures
Subscribers — Fans and followers who subscribe to Creator profiles
Visitors — Anyone browsing the Platform

By using Blutter, you agree to follow these Guidelines. Violations may result in content removal, account suspension, or permanent ban, and may be reported to law enforcement authorities where applicable.

These Guidelines are established in compliance with:

The Information Technology Act, 2000
The Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021
The Digital Personal Data Protection Act, 2023
The Indian Penal Code, 1860 / Bharatiya Nyaya Sanhita, 2023
Protection of Children from Sexual Offences Act, 2012 (POCSO)
The Indecent Representation of Women (Prohibition) Act, 1986
All other applicable Indian laws

2. Our Community Principles

At Blutter, we believe in building a community founded on:

Principle Description Respect Treat every community member with dignity and respect

Safety — Prioritize the physical and emotional safety of all users

Authenticity — Be genuine in your interactions and representations

Integrity — Act honestly and ethically in all dealings

Inclusivity — Welcome people of all backgrounds without discrimination

Accountability — Take responsibility for your actions and content

Privacy — Respect the privacy and boundaries of others

Legality — Comply with all applicable laws and regulations

3. Who These Guidelines Apply To

3.1 Creators

Creators have a heightened responsibility as public figures on the Platform. You are expected to:

Lead by example in following these Guidelines
Create content that complies with all policies
Interact professionally with Subscribers
Not exploit your influence to harm others
Report violations by Subscribers

3.2 Subscribers

Subscribers are expected to:

Engage respectfully with Creators and other users
Not harass, stalk, or abuse Creators
Respect Creator boundaries and content restrictions
Not redistribute or misuse Creator content
Report violations by Creators or other users

3.3 All Users

Everyone on the Platform must:

Follow these Guidelines at all times
Comply with Indian laws and regulations
Use the Platform only for its intended purposes
Not engage in any prohibited activities
Cooperate with Platform investigations

4. Content Policy

4.1 Permitted Content

The following types of content are welcome on Blutter:

Entertainment — Comedy, music, dance, performances, vlogs, behind-the-scenes

Lifestyle — Fashion, beauty, fitness, travel, food, daily life

Educational — Tutorials, tips, advice, skill-sharing, knowledge content

Motivational — Inspirational content, personal stories, self-improvement

Interactive — Q&A sessions, polls, AMAs, fan interactions

Creative — Art, photography, writing, digital creations

Professional — Business advice, career guidance, industry insights

Personal Updates — Life updates, announcements, personal milestones

4.2 Content Standards

All content must meet these standards:

Originality — Content must be original or properly licensed/credited

Accuracy — Claims and statements should be truthful and not misleading

Quality — Content should meet basic quality standards (clarity, coherence)

Relevance — Content should be relevant to the Creator's profile and audience

Compliance — Content must comply with all applicable laws

5. Prohibited Content

strictly prohibited — on the Platform. Posting such content will result in immediate removal and may lead to account termination and legal action.

5.1 Sexual And Adult Content

Prohibited Description Pornography Explicit sexual acts, intercourse, or graphic sexual content

Nudity — Full or partial nudity including genitals, buttocks, female nipples

Sexual Solicitation — Offering or requesting sexual services

Sexual Exploitation — Content exploiting individuals sexually

Obscene Material — Content that is obscene under Indian law (Section 292 IPC / BNS)

Sexually Suggestive Content Involving Minors — Any sexual or suggestive content depicting or involving persons under 18

Note: — Blutter is NOT an adult content platform. We maintain a strict policy against any form of sexual or pornographic content.

5.2 Child Safety Violations

Prohibited Description Child Sexual Abuse Material (CSAM)Any sexual content involving minors — ZERO TOLERANCE

Child Exploitation — Content that exploits, abuses, or endangers children

Grooming — Content or behavior aimed at befriending minors for exploitation

Inappropriate Content Involving Minors — Any content that sexualizes, objectifies, or endangers minors

Sharing Minor's Personal Information — Doxxing or exposing personal details of minors

Our Commitment: — We have ZERO TOLERANCE for child exploitation. All such content will be immediately removed, reported to NCMEC (National Center for Missing & Exploited Children), Indian Cyber Crime authorities, and relevant law enforcement. Violators will be permanently banned and prosecuted.

5.3 Violence And Dangerous Content

Prohibited Description Graphic Violence Content depicting real-world violence, gore, mutilation, or death

Threats of Violence — Direct or implied threats to harm individuals or groups

Incitement to Violence — Content encouraging others to commit violence

Glorification of Violence — Praising or celebrating violent acts or perpetrators

Dangerous Activities — Content promoting dangerous challenges, self-harm, or risky behavior

Animal Cruelty — Content depicting abuse, torture, or killing of animals

Terrorism — Content promoting, glorifying, or supporting terrorist organizations or acts

Weapons — Content promoting illegal weapons, explosives, or instructions to harm

5.4 Hate Speech And Discrimination

Prohibited Description Hate Speech Content attacking individuals or groups based on protected characteristics

Discrimination — Content promoting discrimination or exclusion

Slurs and Derogatory Language — Use of slurs targeting any group

Dehumanization — Content comparing groups to animals, diseases, or subhuman entities

Supremacist Ideology — Content promoting racial, religious, caste, or ethnic supremacy

Holocaust/Genocide Denial — Denying or minimizing documented atrocities

Protected Characteristics Include:

Race, ethnicity, national origin
Religion or belief
Caste
Gender, gender identity
Sexual orientation
Disability
Age
Serious medical conditions

5.5 Harassment And Bullying

Prohibited DescriptionTargeted Harassment Repeated unwanted contact, messages, or attention directed at an individual

Bullying — Content intended to degrade, humiliate, or intimidate

Cybers talking — Persistent monitoring, tracking, or following online

Dogpiling — Coordinating attacks against an individual

Revenge Content — Sharing intimate images or private information to harm someone

Sexual Harassment — Unwanted sexual advances, comments, or requests

Threats — Threatening harm to an individual or their loved ones

Doxxing — Sharing private personal information (address, phone, workplace)

Intimidation — Behavior intended to frighten or coerce

5.6 Misinformation And Deception

Prohibited Description Health Misinformation False medical claims, fake cures, anti-vaccine disinformation

Election Misinformation — False information about voting, candidates, or election processes

Dangerous Misinformation — False information that could lead to physical harm

Manipulated Media — Deepfakes or edited media presented as authentic to deceive

Conspiracy Theories — Demonstrably false theories that could cause harm

Impersonation — Pretending to be someone else to deceive

Fake Credentials — Falsely claiming qualifications, certifications, or affiliations

Scams and Fraud — Content promoting fraudulent schemes

5.7 Illegal Activities

Prohibited Description Drug Content Promoting, selling, or instructing on illegal drug use or manufacture

Illegal Weapons — Promoting or selling illegal firearms, explosives, or weapons

Human Trafficking — Any content related to trafficking or exploitation of humans

Prostitution/Escort Services — Offering or soliciting paid sexual services

Money Laundering — Content facilitating money laundering or financial crimes

Fraud and Scams — Phishing, pyramid schemes, fake investment schemes

Hacking and Cybercrime — Promoting or instructing on hacking, malware, or cybercrime

Piracy — Sharing or promoting pirated content

Gambling (Illegal) — Promoting illegal gambling or betting services

Counterfeit Goods — Selling or promoting counterfeit products

5.8 Intellectual Property Violations

Prohibited Description Copyright Infringement Using copyrighted content without permission

Trademark Violations — Unauthorized use of trademarks or brand identities

Content Theft — Reposting others' content as your own

Piracy Promotion — Sharing links to or promoting pirated content

5.9 Spam And Manipulation

Prohibited Description Spam Repetitive, unsolicited, or irrelevant content

Engagement Manipulation — Fake likes, followers, comments, or views

Bot Activity — Using automated tools to interact with the Platform

Clickbait — Misleading titles or thumbnails to drive engagement

Coordinated Inauthentic Behavior — Fake accounts working together to manipulate

Platform Manipulation — Exploiting Platform features for unintended purposes

5.10 Privacy Violations

Prohibited Description Sharing Private Information Posting someone's personal data without consent

Non-Consensual Intimate Images — Sharing intimate photos/videos without consent

Recording Without Consent — Sharing recordings made without the subject's knowledge

Stalking Content — Content that enables or encourages stalking

Breach of Confidentiality — Sharing confidential conversations or information

6. Harassment Policy

6.1 Our Commitment

ZERO TOLERANCE — for harassment. We are committed to maintaining a safe environment where all users can interact without fear of harassment, abuse, or intimidation.

6.2 What Constitutes Harassment

Verbal Harassment — Insults, name-calling, degrading comments, slurs

Sexual Harassment — Unwanted sexual comments, advances, requests for sexual content

Threats — Threats of violence, harm, doxxing, or other negative consequences

Stalking — Repeatedly contacting someone who has asked to be left alone

Intimidation — Behavior designed to frighten or coerce

Bullying — Repeated harmful behavior targeting an individual

Pile-ons — Coordinated attacks by multiple users

Doxxing — Sharing private information to enable harassment

Impersonation — Creating fake accounts to harass or defame

Revenge Actions — Sharing intimate content or private information to harm

6.3 Harassment Across Platforms

We may take action for harassment that:

Occurs on our Platform
Originates on our Platform but continues elsewhere
Originates elsewhere but is brought to our Platform
Targets our users and is reported to us with evidence

6.4 Harassment Of Creators

Subscribers must respect Creator boundaries:

Prohibited Behavior Description Excessive Messaging Sending repeated messages after being ignored or asked to stop

Demanding Personal Contact — Pressuring for personal phone numbers, addresses, or meetings outside Platform

Sexual Demands — Requesting sexual content or favors

Threats for Attention — Threatening negative reviews, charge backs, or exposure if ignored

Stalking — Attempting to find Creator's personal information or location

Boundary Violations — Ignoring Creator's stated boundaries or rules

Entitlement — Demanding responses or content beyond what is offered

6.5 Harassment By Creators

Creators must treat Subscribers professionally:

Prohibited Behavior Description Verbal Abuse Insulting, degrading, or belittling Subscribers

Exploitation — Taking advantage of Subscriber admiration or vulnerability

Manipulation — Emotionally manipulating Subscribers for money or favors

Discrimination — Treating Subscribers differently based on protected characteristics

Privacy Violations — Sharing Subscriber information or conversations

False Promises — Promising services or content with no intention to deliver

6.6 Consequences For Harassment

First Offense (Minor) — Warning + Content removal

Repeated Minor Offenses — Temporary suspension (7-30 days)

Serious Harassment — Immediate suspension pending investigation

Severe Harassment — Permanent ban + Report to authorities

Criminal Harassment — Permanent ban + FIR/Police report + Cooperation with investigation

6.7 Reporting Harassment

If you experience harassment:

Block the User — Use the block feature to stop further contact
Report the User — Use the in-app report function
Document Everything — Take screenshots with timestamps
Contact Support — Email connect@blutter.app with subject "Harassment Report"
Contact Authorities — For serious cases, file a complaint at https://cybercrime.gov.in

7. Safety Guidelines

7.1 Online Safety

Guideline Description Protect Personal Information Don't share your address, phone number, workplace, or financial details

Use Strong Passwords — Unique, complex passwords; enable two-factor authentication

Verify Identities — Be cautious of impersonators; verify through official channels

Recognize Scams — Be wary of requests for money, gifts, or personal information

Report Suspicious Activity — Report any suspicious accounts or behavior

7.2 Meetup Safety (In-Person) — Continued

For Subscribers meeting Creators:

Before the Meetup During the Meetup✅ Verify Creator identity through Platform✅ Meet in public places only

✅ Inform trusted person of your plans✅ Keep phone charged and accessible

✅ Share location with friend/family✅ Trust your instincts — leave if uncomfortable

✅ Research the venue beforehand✅ Don't consume substances offered by others

✅ Arrange your own transportation✅ Don't go to private locations

✅ Set clear expectations about the meetup✅ Maintain boundaries agreed upon

✅ Have emergency contacts ready✅ Don't share financial information

For Creators meeting Subscribers:

Before the Meetup During the Meetup✅ Use Platform verification features✅ Choose familiar, public venues

✅ Inform someone of your schedule✅ Have an exit strategy planned

✅ Set clear terms and boundaries✅ Don't share personal address or details

✅ Consider bringing a companion✅ End meetup if boundaries are crossed

✅ Verify Subscriber identity if possible✅ Report any concerning behavior

✅ Trust your instincts about bookings✅ Keep phone accessible at all times

7.3 Travel Experience Safety

For Subscribers For Creators✅ Verify all travel details through Platform✅ Provide accurate itinerary information

✅ Purchase travel insurance✅ Ensure all activities are safe and legal

✅ Share complete itinerary with family✅ Have emergency protocols in place

✅ Keep copies of important documents✅ Respect Subscriber boundaries throughout

✅ Research destination safety✅ Provide emergency contact information

✅ Have emergency funds accessible✅ Never leave Subscriber in unsafe situations

✅ Know local emergency numbers✅ Have backup plans for activities

7.4 Financial Safety

DoDon't✅ Use only Platform payment methods❌ Share bank account details in chat

✅ Keep transaction records❌ Send money outside the Platform

✅ Report suspicious payment requests❌ Accept requests for gift cards or crypto

✅ Verify all charges on your statements❌ Click suspicious payment links

✅ Use secure internet for transactions❌ Share OTPs or passwords with anyone

7.5 Mental Health And Well-Being

We care about the mental health of our community:

For All Users

Take breaks from the Platform when needed

Set boundaries for your online interactions

Don't engage with content that distresses you

Reach out for help if you're struggling

Be mindful of the impact of your content on others

Report content that promotes self-harm or suicide

Crisis Resources (India):

iCall — 9152987821

Vandrevala Foundation — 1860-2662-345

NIMHANS — 080-46110007

Snehi — 044-24640050

Emergency — 112

7.6 Emergency Situations

If you encounter an emergency during any Platform interaction:

Physical threat — Call 112 (Emergency) immediately

Medical emergency — Call 108 (Ambulance)

Cyber crime — Report at https://cybercrime.gov.in

Sexual harassment/assault — Call 181 (Women Helpline) or 112

Child in danger — Call 1098 (Childline)

Report to Blutter: — After ensuring safety, report to connect@blutter.app with subject "URGENT: Safety Emergency"

8. Creator-Specific Guidelines

8.1 Creator Responsibilities

As a Creator on Blutter, you have additional responsibilities:

Responsibility Description Content Compliance Ensure all content follows these Guidelines and applicable laws

Accurate Representation — Represent yourself and your offerings honestly

Service Delivery — Deliver services as described and promised

Professional Conduct — Maintain professional interactions with Subscribers

Timely Communication — Respond to paid messages within reasonable time frames

Boundary Setting — Clearly communicate your boundaries and enforce them

Complaint Resolution — Address Subscriber concerns professionally

Legal Compliance — Comply with tax, KYC, and other legal requirements

8.2 Creator Content Standards

Authenticity — Content must be genuinely yours; no impersonation

Quality — Maintain reasonable quality standards

Originality — Original content or properly licensed material

Accuracy — Accurate descriptions of what Subscribers will receive

Consistency — Deliver content consistent with profile promises

Timeliness — Regular content updates as per subscription promises

8.3 Pricing And Monetization Ethics

Do Don't✅ Set fair, transparent pricing❌ Engage in price gouging or exploitation

✅ Clearly describe what's included❌ Use misleading pricing tactics

✅ Honor advertised prices❌ Bait-and-switch pricing

✅ Provide value for money❌ Pressure Subscribers into purchases

✅ Offer refunds when appropriate❌ Refuse legitimate refund requests

8.4 Subscriber Interaction Guidelines

Do Don't✅ Treat all Subscribers with respect❌ Discriminate based on subscription tier

✅ Maintain professional boundaries❌ Engage in inappropriate relationships

✅ Respond to messages reasonably❌ Ignore paid messages indefinitely

✅ Handle complaints professionally❌ Publicly shame or expose Subscribers

✅ Protect Subscriber privacy❌ Share Subscriber information or conversations

8.5 What Creators Must Not Do

Prohibited Action Consequence Soliciting Subscribers outside Platform to avoid fees Account termination

Requesting personal financial information from Subscribers Account suspension

Selling illegal products or services Account termination + Legal action

Creating fake engagement or reviews Account suspension

Impersonating other Creators or celebrities Account termination

Posting content you don't have rights to Content removal + Strike

Failing to deliver paid services repeatedly Account suspension

Engaging in romantic/sexual exploitation of Subscribers Account termination + Legal action

9. Subscriber-Specific Guidelines

9.1 Subscriber Responsibilities

As a Subscriber on Blutter, you are expected to:

Responsibility Description Respectful Engagement Treat Creators with respect and dignity

Boundary Respect — Honor Creator boundaries without exception

Honest Transactions — Complete legitimate transactions; no charge backs for services received

Content Protection — Don't redistribute or misuse Creator content

Constructive Feedback — Provide feedback respectfully, not abusively

Compliance — Follow Platform rules and Guidelines

9.2 Interacting With Creators

Do Don't✅ Be polite and respectful❌ Send abusive or threatening messages

✅ Respect response times❌ Spam with repeated messages

✅ Understand Creators are working❌ Expect 24/7 availability

✅ Accept "no" gracefully❌ Pressure for content or services not offered

✅ Provide constructive feedback❌ Leave malicious reviews

✅ Use Platform communication tools❌ Try to obtain personal contact details

9.3 Content Usage Rights

When you subscribe to a Creator:

You CAN You CANNOT View content on the Platform Download content (unless explicitly allowed)

Enjoy content for personal use Share, redistribute, or resell content

Interact through Platform features Screenshot/record without permission

Provide respectful feedback Post content elsewhere

Report violations Claim ownership of Creator content

9.4 What Subscribers Must Not Do

Prohibited Action Consequence Harassing or stalking Creators Account termination

Demanding content not offered Warning, then suspension

Sharing Creator content publicly Account termination + Legal action

Filing fraudulent charge backs Account termination + Legal action

Attempting to meet Creators outside Platform Warning, then suspension

Sending unsolicited explicit messages Account suspension

Threatening negative reviews for favors Account termination

Creating multiple accounts to evade bans All accounts terminated

10. Enforcement

10.1 How We Enforce These Guidelines

We use a combination of methods to enforce Community Guidelines:

Method Description Automated Detection AI-powered systems to detect prohibited content

User Reports — Community reporting of violations

Human Review — Trained moderators reviewing flagged content

Proactive Monitoring — Regular Platform monitoring by trust & safety team

Creator Self-Moderation — Creators moderating their own content and interactions

10.2 Violation Severity Levels

Minor — Mild spam, accidental policy breach, first-time minor offense Warning + Education

Moderate — Repeated minor violations, harassment, misleading content Content removal + Temporary restriction

Serious — Hate speech, significant harassment, fraud attempts Account suspension (7-30 days)

Severe — CSAM, violence threats, criminal activity, doxxing Permanent ban + Law enforcement report

Critical — Terrorism, child exploitation, imminent danger Immediate ban + Emergency law enforcement report

10.3 Enforcement Actions

Action Description Warning Notification of violation with education on policy

Content Removal — Removal of violating content

Feature Restriction — Temporary restriction of specific features (messaging, posting, etc.)

Temporary Suspension — Account suspended for 7-30 days

Permanent Ban — Account permanently terminated

Legal Action — Report to law enforcement; civil or criminal proceedings

Earnings Forfeiture — Creator earnings withheld for serious violations

10.4 Strike System

We operate a strike system for violations:

Strike 1 — Warning + Content removal

Strike 2 — 7-day account suspension

Strike 3 — 30-day account suspension

Strike 4 — Permanent account termination

Note: — Severe violations may result in immediate permanent ban without prior strikes.

Strike Reset: — Strikes expire after 12 months of good standing.

10.5 Creator-Specific Enforcement

Creators face additional consequences:

Content violations — Removal from discovery, reduced visibility

Service delivery failures — Mandatory refunds, reduced platform fee share

Repeated complaints — Account review, potential termination

Financial violations — Earnings hold, payout suspension

Serious misconduct — Permanent ban, forfeiture of pending earnings

10.6 Factors Considered In Enforcement

When determining enforcement action, we consider:

Severity — How serious is the violation?

Intent — Was it intentional or accidental?

History — Previous violations or good standing?

Impact — How many people were affected?

Context — Any mitigating circumstances?

Cooperation — User's response to investigation?

Remorse — Acknowledgment and corrective action?

11. Reporting Violations

11.1 How To Report

If you encounter content or behavior that violates these Guidelines:

In-App Report — Tap the three dots (⋮) on content → Select "Report" → Choose reason

Profile Report — Go to user profile → Tap "Report" → Provide details

Email Report — Email connect@blutter.app with subject "Violation Report"

Emergency Report — Email connect@blutter.app with subject "URGENT"

11.2 What To Include In A Report

Required Information Description Your Account Details Username, registered email

Violator's Account — Username or profile link

Type of Violation — Category of violation

Description Detailed description of what happened

Evidence — Screenshots, links, timestamps

Date/Time — When the violation occurred

Witnesses — Other users who witnessed (if applicable)

11.3 What Happens After You Report

Acknowledgment — Within 24 hours You receive confirmation of report receipt

Initial Review — Within 48 hours Report assessed for severity and validity

Investigation — 3-7 days Detailed investigation if needed

Action — Within 7 days Enforcement action taken if violation confirmed

Notification — Upon completion You're notified of outcome (limited details for privacy)

11.4 Anonymous Reporting

You may report anonymously through the in-app report feature
Anonymous reporters cannot receive follow-up or outcome notification
Your identity is protected from the reported user in all cases

11.5 False Reports

Honest mistake — No action; report closed

Repeated false reports — Warning, then feature restriction

Malicious false reporting — Account suspension or termination

False reports as harassment — Treated as harassment violation

12. Appeals Process

12.1 Right To Appeal

If your content is removed or your account is actioned, you have the right to appeal the decision.

12.2 How To Appeal

Email — connect@blutter.app

Subject Line — "Appeal"

Timeline — Within 30 days of enforcement action

12.3 What To Include In Appeal

Required Information Your username and registered email

Date of enforcement action

Type of action taken (warning, suspension, ban, etc.)

Content or behavior that was actioned

Why you believe the decision was incorrect

Any supporting evidence or context

Acknowledgment of Guidelines (if applicable)

12.4 Appeal Review Process

Stage Timeline Description Receipt Within 24 hours Acknowledgment of appeal received

Assignment — Within 48 hours Appeal assigned to reviewer (different from original decision-maker)

Review — 5-10 business days Thorough review of original decision, appeal arguments, and evidence

Decision — Within 15 business days Final decision communicated via email

12.5 Possible Appeal Outcomes

Outcome Description Appeal Upheld Original decision overturned; content restored / account reinstated

Appeal Partially Upheld — Decision modified (e.g., reduced suspension period)

Appeal Denied — Original decision stands; reasons provided

12.6 Appeal Limitations

Limitation Description One Appeal Per Action Only one appeal allowed per enforcement action

No Appeal for Severe Violations — Permanent bans for CSAM, terrorism, or criminal activity are generally not appealable

Timeline Strict — Appeals submitted after 30 days may not be reviewed

Final Decision — Appeal decision is final; no further appeals

12.7 What Happens If Appeal Is Successful

Content Removal — Content restored within 24 hours

Account Suspension — Account reinstated immediately; suspension period not counted

Permanent Ban — Account reinstated; previous data restored where possible

Strike Removal — Strike removed from record

Creator Earnings — Withheld earnings released within 7 business days

13. Legal Compliance

13.1 Indian Laws We Comply With

These Guidelines are designed to ensure compliance with Indian law:

Information Technology Act, 2000 — Intermediary liability, cyber offenses, data protection

IT (Intermediary Guidelines) Rules, 2021 — Content moderation, grievance redressal, compliance reporting

Indian Penal Code, 1860 / BNS, 2023 — Criminal offenses including obscenity, defamation, threats

POCSO Act, 2012 — Protection of children from sexual offenses

Indecent Representation of Women Act, 1986 — Prohibition of indecent depiction of women

Copyright Act, 1957 — Intellectual property protection

Digital Personal Data Protection Act, 2023 — Data privacy and protection

Consumer Protection Act, 2019 — Consumer rights and fair trade practices

13.2 Content Takedown Obligations

As per IT Rules, 2021:

Content depicting private areas of individuals — Within 24 hours of complaint

Content showing individuals in full or partial nudity in sexual context — Within 24 hours of complaint

Content impersonating another person — Within 24 hours of complaint

Other violating content — Within 36 hours of receiving court order or government notification

General violations reported by users — Within 72 hours of valid report

13.3 Government And Law Enforcement Cooperation

We cooperate with authorized government agencies and law enforcement:

Valid court order — Comply with content removal/disclosure as ordered

Law enforcement request (with proper authorization) — Provide information as legally required

Emergency involving imminent harm — May disclose information to prevent harm

CSAM detection — Automatic report to NCMEC and Indian authorities

Terrorism-related content — Report to relevant authorities

13.4 User Obligations

By using the Platform, you agree to:

Comply with all applicable Indian laws
Not use the Platform for any illegal purpose
Cooperate with legal investigations when required
Accept legal responsibility for your content and actions

14. Special Provisions

14.1 Political Content

Permitted Prohibited

✅ Personal political opinions expressed respectfully ❌ Incitement to violence against political figures/groups

✅ Educational content about political processes ❌ Election misinformation

✅ Civic engagement encouragement ❌ Coordinated political manipulation

✅ Policy discussions ❌ Hate speech disguised as political opinion

14.2 Religious Content

Permitted Prohibited✅ Sharing personal faith and beliefs❌ Attacking or denigrating other religions

✅ Religious education and discussions❌ Inciting religious hatred or violence

✅ Spiritual content and practices❌ Forced religious conversion attempts

✅ Interfaith dialogue❌ Blasphemy intended to provoke

14.3 Health And Medical Content

Permitted Prohibited✅ Personal health journeys and experiences❌ Medical advice without proper credentials

✅ General wellness and fitness content❌ Promoting dangerous health practices

✅ Mental health awareness❌ Selling unverified medicines or treatments

✅ Verified health information from credible sources❌ Anti-vaccine misinformation

✅ Encouraging professional medical consultation❌ Discouraging professional medical treatment

14.4 Financial Content

Permitted Prohibited✅ Personal finance education❌ Investment advice without SEBI registration

✅ Sharing personal investment experiences (with disclaimers)❌ Guaranteed return promises

✅ Budgeting and saving tips❌ Pyramid schemes or MLM promotion

✅ Career and income advice❌ Pump-and-dump schemes

✅ Entrepreneurship content❌ Fraudulent business opportunities

Required Disclaimer for Financial Content: —"This content is for educational/entertainment purposes only and does not constitute financial advice. Please consult a SEBI-registered advisor before making investment decisions."

14.5 Alcohol, Tobacco, And Substance Content

Permitted Prohibited✅ Educational content about substance abuse❌ Promoting or glorifying drug use

✅ Recovery and sobriety journeys❌ Selling or facilitating sale of drugs

✅ Responsible drinking discussions (adults only)❌ Encouraging underage drinking

✅ Tobacco cessation content❌ Promoting tobacco products

❌ Instructions for drug manufacture

14.6 Gambling And Betting Content

Permitted Prohibited✅ Discussion of legal gaming❌ Promoting illegal gambling/betting

✅ Fantasy sports (where legal with disclaimers)❌ Facilitating gambling transactions

✅ Educational content about gambling risks❌ Targeting minors with gambling content

❌ Guaranteed winning strategies

14.7 Contest And Giveaway Guidelines

If Creators conduct contests or giveaways:

Requirement Description LegalityMust comply with Indian prize competition laws

Transparency — Clear rules, eligibility, and selection criteria

No Purchase Necessary — Cannot require purchase to enter (unless legally structured)

Prize Delivery — Must deliver promised prizes

Disclaimers — Clearly state Blutter is not a sponsor

Tax Compliance — Winners responsible for applicable taxes

15. Accessibility And Inclusivity

15.1 Our Commitment

Blutter is committed to creating an inclusive platform accessible to all users regardless of ability, background, or identity.

15.2 Accessibility Guidelines For Creators

We encourage Creators to make content accessible:

Recommendation Description Captions/Subtitles Add captions to video content for deaf/hard-of-hearing users

Alt Text — Describe images for visually impaired users

Clear Audio — Ensure audio content has clear sound quality

Color Contrast — Use colors that are distinguishable for color-blind users

Trigger Warnings — Provide warnings for potentially distressing content

15.3 Inclusivity Expectations

Expectation Description Non-Discrimination Do not discriminate against users based on protected characteristics

Welcoming Environment — Create a welcoming space for diverse audiences

Respectful Language — Use inclusive, respectful language

Representation — Positive representation of diverse communities encouraged

16. Platform Integrity

16.1 Authentic Behavior

We expect authentic behavior from all users:

Do Don't✅ Use your real identity❌ Create fake accounts

✅ Represent yourself honestly❌ Impersonate others

✅ Engage genuinely❌ Use bots or automation

✅ Build organic following❌ Buy fake followers or engagement

✅ Provide honest reviews❌ Manipulate ratings or reviews

16.2 Platform Security

All users must respect Platform security:

Prohibited Description Hacking Attempting to access systems without authorization

Exploiting Vulnerabilities — Taking advantage of Platform bugs or weaknesses

Scraping — Automated extraction of Platform data

DDoS — Attempting to disrupt Platform services

Malware — Distributing viruses, trojans, or other malware

Phishing — Creating fake pages to steal credentials

16.3 Coordinated Inauthentic Behavior

The following coordinated behaviors are prohibited:

Behavior Description Fake Account Networks Multiple fake accounts working together

Coordinated Harassment — Groups targeting individuals

Manipulation Campaigns — Organized efforts to manipulate Platform features

Astroturfing — Fake grassroots campaigns

Review Manipulation — Coordinated fake reviews (positive or negative)

17. Updates To Guidelines

17.1 Right To Update

Blutter reserves the right to update these Community Guidelines at any time to:

Address new types of harmful content or behavior
Comply with changes in law or regulation
Improve community safety
Clarify existing policies

17.2 Notification Of Changes

Material Changes — Email notification + Platform announcement at least 15 days before effective date

Minor Clarifications — Updated "Last Updated" date; notice on Platform

Emergency Updates — Immediate effect with prompt notification (for urgent safety issues)

17.3 Acceptance Of Updates

Continued use of the Platform after Guidelines updates constitutes acceptance of the revised Guidelines. If you do not agree with updates, you should discontinue use of the Platform.

18. Relationship With Other Policies

These Community Guidelines work in conjunction with:

Terms & Conditions — Overarching agreement; Guidelines incorporated by reference

Privacy Policy — How we handle data from enforcement actions

Refund & Cancellation Policy — Refunds related to policy violations

Creator Agreement — Additional Creator-specific rules

In case of conflict, the Terms & Conditions take precedence, followed by these Community Guidelines.

19. Contact Us

19.1 General Guidelines Questions

Email: — connect@blutter.app

Subject: — "Community Guidelines Query"

19.2 Report Violations

Email: — connect@blutter.app

Subject: — "Violation Report"

19.3 Appeals

Email: — connect@blutter.app

Subject: — "Appeal"

19.4 Emergency/Urgent Safety Issues

Email: — connect@blutter.app

Subject: — "URGENT"

19.5 Grievance Officer

Name: — Sachin Ruhela

Designation: — Grievance Officer

Email: — connect@blutter.app

Address: —OFF NO-412, JOP Plaza P-2,Sector-18, Noida, 201301,Uttar Pradesh, India

Working Hours: — Monday to Friday, 10:00 AM to 6:00 PM IST

20. Acknowledgment

By using the Blutter Platform, you acknowledge that:

You have read and understood these Community Guidelines
You agree to abide by all rules and standards outlined herein
You understand the consequences of violating these Guidelines
You will report violations by others to help maintain community safety
You accept that Blutter may enforce these Guidelines at its discretion
You understand that these Guidelines may be updated from time to time
You acknowledge your responsibility for all content you post and actions you take on the Platform

21. Summary: Quick Reference

21.1 The Golden Rules

#Rule

Be Respectful — — Treat everyone with dignity

Be Safe — — Protect yourself and others

Be Authentic — — Be genuine in all interactions

Be Legal — — Follow all applicable laws

Be Responsible — — Own your content and actions

21.2 Absolute Prohibitions (Zero Tolerance)

❌Prohibited

Child Sexual Abuse Material (CSAM)

Terrorism and violent extremism

Human trafficking and exploitation

Pornography and sexually explicit content

Threats of real-world violence

Doxxing with intent to harm

Non-consensual intimate images

21.3 Key Contacts

General Support — connect@blutter.app

Report Violations — In-app report or connect@blutter.app

Appeals — connect@blutter.app

Grievance Officer — connect@blutter.app

Police Emergency — 112

Cyber Crime — https://cybercrime.gov.in

Women Helpline — 181

Child Helpline — 1098